Kiki Zhang

Kiki Zhang, is the Senior Director of Digital Strategy at Fortrea, based in Shanghai, China. Her area of expertise within Fortrea lies in Digital and Mobile Health solutions, where she specializes in exploring the feasibility, compliance, and localization of digital technologies and solutions tailored for the APAC/China region. She supports clients and CRO study teams in developing the digital health solutions that are fit-for-purpose and practical for local implementation.

Kiki has over 20 years of professional experience in the clinical research industry, with expertise spanning Data Management, Project Management, Client Success and she possesses extensive experience with electronic clinical systems, encompassing the design and maintenance of Electronic Data Capture (EDC), electronic Clinical Outcome Assessment (eCOA), Medical Imaging, Randomization and Trial Supply Management (RTSM/IRT), and Clinical Trial Management Systems (CTMS). This deep understanding of eClinical systems allows her to provide invaluable insights and guidance, ensuring that the digital health solutions developed are robust, compliant, and user-friendly.